This double sided sign holder displays 22 by 28 inch bulletin signs from two directions on a single freestanding floor fixture. The chrome rectangular tubing base keeps it stable in high-traffic retail positions. It suits any environment where one fixture needs to communicate to shoppers from opposite directions simultaneously.
Double Sided Sign Holder | Specifications
- Sign Size
- 22" x 28"
- Sides
- Double — two sign positions
- Finish
- Chrome
- Base Type
- Rectangular tubing
- Placement
- Freestanding floor fixture
Double Sided Sign Holder | Two Directions From One Floor Position
A single-sided holder communicates in one direction only. This two-faced floor fixture, however, covers both sides of an aisle from a single position. That matters in mid-floor zones where shoppers approach from opposite ends of the same aisle. Each face holds a standard 22 by 28 inch graphic independently. You can load the same message on both sides or run different graphics for each approach direction. Either way, the fixture saves floor space and cuts the number of sign holders needed.
Two-Faced Floor Sign | Best Use Positions in Retail
End-of-aisle spots are the strongest application for this two-way sign fixture. Shoppers coming from either direction see the sign face on their side. In addition, mid-floor promotional zones benefit from this placement. A single unit marks a sale section or feature area without requiring a holder on each side. Entrance positions near doors also work well — the fixture communicates in both directions as shoppers enter and exit the store.
Chrome Rectangular Base | Stable and Floor-Ready
The rectangular tubing base keeps the fixture stable under the weight of two sign frames. Because two frames make the top heavier than a single-sided version, the wide rectangular footprint compensates effectively. It sits flat without rocking on standard retail surfaces. Furthermore, the chrome finish aligns with chrome clothing racks and display fixtures throughout the store. It works as a neutral commercial finish across most retail environments. According to Wikipedia's overview of signage, two-sided freestanding sign holders are a standard tool wherever retail aisles need communication from multiple approach directions.
Frequently Asked Questions
What is a double sided sign holder used for in retail?
This fixture displays signage in two directions from one floor position. Retailers place it at aisle ends, mid-floor promotional zones, and store entrances. It effectively replaces two single-sided holders wherever two-direction communication is needed.
Can this two-way sign fixture display different graphics on each side?
Yes. Each face holds an independent 22 by 28 inch insert. You can load the same graphic on both sides or run different artwork for each approach direction. The two frames operate separately.
How does this two-faced holder compare to the single-sided chrome version?
The single-sided chrome holder costs $50 and shows one sign. This version costs $65 and shows two signs simultaneously. Choose the two-way version for any floor position that needs to communicate in opposite directions from one fixture.
Questions about sign holder configurations? Call (800) 420-1457 and our team will help. Browse all options on our sign holders and easels page.
