BannerLite - Small
The BannerLite LED sign is a banner-format programmable LED display with ultra-bright LEDs visible from 400 feet. The small BannerLite measures 10.75 inches high by 41.5 inches wide and displays text on 1 or 2 lines in up to 8 colors depending on the chosen color palette. Two color palette options are available: Red, Green, Amber, and Lime, or Red, Blue, Purple, and Pink. Select your preferred palette from the dropdown. At $1,150, the small BannerLite is the highest-impact single LED sign in this collection for storefront and high-traffic retail environments.
BannerLite LED Sign Small | Specifications
- Display Dimensions
- 10.75 inch H x 41.5 inch W x 2.75 inch D
- Viewing Distance
- 400 feet
- Lines
- 1 or 2 lines of text
- Color Palettes
- Red, Green, Amber, Lime or Red, Blue, Purple, Pink — select from dropdown
- Pre-programmed Graphics
- 345 animated graphics built in
- Character Functions
- 38 character functions, 32 character effects
- Language Support
- English, Japanese, Korean
- Brightness Settings
- 9 levels
- Features
- Message scheduling, password protection, auto time and date, horizontal and vertical text display
- Text Display
- Horizontal or vertical orientation
400 Foot Viewing Distance: Storefront Grade LED Impact
The TruColor scrolling displays in this collection read from 20 to 50 feet depending on character height. The BannerLite LED sign reaches 400 feet. That is a fundamentally different category of sign visibility. A passerby two city blocks away can read a BannerLite message in a store window. A driver approaching from the far end of a parking lot can read the current promotion before pulling into a space. That viewing distance converts passing traffic into store entries at a scale that a standard scrolling display cannot match.
Nine brightness settings let store managers adjust the display intensity throughout the day. Full brightness suits direct sunlight during morning and midday hours. Lower settings suit evening hours when full brightness would overpower the surrounding storefront lighting and create visual glare at close range. The auto time and date feature displays the current time and date without manual programming updates.
345 Pre-Programmed Graphics and 8 Color Options
The BannerLite ships with 345 animated graphics built in. Holiday promotions, seasonal messaging, sale events, and special announcements all have pre-built graphic elements ready to use without custom design work. The 38 character functions and 32 character effects add additional animation and transition options to the text messaging alongside the graphics library.
Two color palettes cover the most commercially useful LED color combinations. The Red, Green, Amber, and Lime palette suits warm-tone retail environments and traditional commercial signage color conventions. The Red, Blue, Purple, and Pink palette suits lifestyle retail, beauty, and fashion store environments where cooler or more distinctive color combinations match the store brand aesthetic. Both palettes share the same 400 foot viewing distance, 9 brightness settings, and full feature set. For more on LED display signage in retail, see the Wikipedia overview on visual merchandising.
Frequently Asked Questions
What is the difference between the small and large BannerLite?
Both BannerLite versions use the same ultra-bright LED technology, color palettes, pre-programmed graphics library, and feature set. The physical display size is the difference. The small BannerLite measures 10.75 inch H x 41.5 inch W. The large BannerLite is physically wider and taller, suited for storefront positions where greater display surface area is needed for maximum visual impact from longer distances. Choose small for standard window and wall positions. Choose large for oversized storefronts and locations where maximum display surface commands the viewing environment.
Can I display text vertically on this sign?
Yes. The BannerLite LED sign displays text horizontally or vertically. Vertical text orientation suits banner-style positions where the sign hangs portrait rather than landscape, and where a vertical message layout reads more naturally from the surrounding viewing angle. Switch between horizontal and vertical orientation through the sign programming without any physical adjustment to the mounting.
What languages does this sign support?
English, Japanese, and Korean character sets are built in. Retailers serving multilingual customer bases in the US use this feature to display messages in the language that best reaches the primary customer demographic at the store location. All three character sets are available across both color palette options without any additional hardware or software required.
Need help choosing between the small and large BannerLite for your store? Call (800) 420-1457. Browse all options in our LED signs collection.
